How Widewail Uses AI to Analyze Customer Reviews and Social Media for Sentiment and Topic Trends

By: GoBeyond Team

July 3, 2025

3 min read

Widewail sentiment analysis dashboard showing review and social media trends

Quick Overview

Widewail provides AI-powered sentiment and topic analysis platforms for brands like Marriott and McDonald’s. Their system analyzes customer reviews and social media comments to identify sentiment trends and key topics, enabling targeted improvements in service and marketing strategies.

Widewail

Company Size

Mid-sized customer experience management company

Revenue Range

Not publicly disclosed

Primary Challenge

Tracking and analyzing customer sentiment and topics across multiple channels

Key Metrics

\- Improved sentiment tracking\- Targeted service improvements\- Enhanced marketing effectiveness

The Problem

Manual sentiment analysis was fragmented and slow, limiting actionable insights

The Solution

AI-powered sentiment and topic analysis platform integrating reviews and social media data

Results

\- Better understanding of customer sentiment and emerging issues\- Data-driven service and marketing improvements\- Increased brand reputation management efficiency