How American Eagle Reduced Live Chat Volume by 20% and Improved Customer Satisfaction with AI Chatbot

By: GoBeyond Team
July 3, 2025
3 min read
AI case study for American Eagle – 20% fewer live chats with AI chatbot

Quick Overview

American Eagle deployed an AI chatbot providing real-time style recommendations, order tracking, and returns automation, reducing live chat volumes and enhancing customer satisfaction.

American Eagle Outfitters
American Eagle Outfitters
Company Size
~40,000 employees
Revenue Range
$5B+ annual revenue
Primary Challenge
Reducing live chat load and improving customer service quality
Key Metrics
\- 20% reduction in live chat volume\- Improved customer satisfaction scores

The Problem

High volume of live chat requests slowed response times and increased operational costs.

The Solution

Implemented AI chatbot for automated recommendations, order tracking, and returns processing.

Results

\- Reduced live chat volume by 20%\- Improved customer satisfaction\- Streamlined customer service operations

Details

Industry
Retail & E-commerce
Departments
Customer Support & Service
Use Cases
Live Chat Support
Customer Feedback Analysis
Tags
NLP
Recommendation Engine
Client Satisfaction
Time-Saving
AI Tools Used
No items found.
Sources
https://www.cloudtalk.io/blog/seamless-ai-customer-service/

More Case Studies

See All
How Cove Smart Reduced Response Times by 80% and Increased Self-Service with Tidio’s Lyro AI
Technology & SaaS
How Botkeeper Uses AI to Automate Bookkeeping and Empower Accounting Firms to Scale
Technology & SaaS
How AudioStack Uses AI to Revolutionize End-to-End Audio Production and Scale Personalized Campaigns
Media & Entertainment
How CareHalo Uses AI for Scalable Remote Patient Monitoring and Chronic Disease Management
Healthcare & Medical
How Beecker AI Streamlined Employee Onboarding with Custom Power Automate Solution
Technology & SaaS
How Camping World Used AI to Improve Call Center Efficiency and Lead Capture
Retail & E-commerce

🤖 Chat with AI

Type...