Qualtrics XM

Qualtrics XM is a leading experience management (XM) platform that helps organizations gather, analyze, and take action on experience data from customers, employees, products, and brands. Powered by artificial intelligence and machine learning, Qualtrics automates insight generation, sentiment analysis, and predictive modeling to guide better business decisions.The platform supports feedback collection through surveys, chat, and digital intercepts, and connects seamlessly with CRMs, support systems, and marketing tools. With AI-driven tools like Text iQ (text analysis), Predict iQ (churn prediction), and Stats iQ (automated statistical analysis), Qualtrics enables businesses to uncover patterns, identify key drivers, and prioritize improvements.Qualtrics is used across industries by companies like BMW, Under Armour, and JetBlue to improve customer loyalty, employee engagement, brand perception, and product development. Its comprehensive dashboards, automated workflows, and integrations make it a powerhouse for organizations aiming to deliver exceptional experiences at every touchpoint.