How Unilever Uses AI-Powered Video Interview Platform to Streamline Recruitment and Increase Diversity

By: GoBeyond Team
July 3, 2025
3 min read
Unilever AI-powered recruitment platform interface

Quick Overview

Unilever deployed an AI-powered video interview and automated screening platform to process 250,000 applications annually. The system assesses communication, problem-solving, cultural fit, and technical skills, automates scheduling and evaluation, standardizing candidate assessments and reducing hiring time.

Unilever
Unilever
Company Size
~150,000 employees
Revenue Range
$60B+ annual revenue
Primary Challenge
Scaling recruitment efficiently while improving candidate quality and diversity
Key Metrics
\- Saved 50,000 hours of interview time annually\- £1 million annual recruitment cost savings\- 90% reduction in time to hire\- 16% increase in workforce diversity\- 96% candidate completion rate\- Improved candidate satisfaction scores

The Problem

Manual recruitment was time-consuming, costly, and inconsistent, limiting diversity and candidate experience

The Solution

Implemented AI video interviews with automated evaluation algorithms and scheduling automation to standardize and accelerate recruitment

Results

\- Faster hiring cycles\- Significant cost and time savings\- Enhanced diversity and candidate experience\- High candidate engagement and completion

Details

Industry
Manufacturing
Departments
Human Resources & People Ops
Use Cases
Recruiting & Hiring
Tags
NLP
Computer Vision
Time-Saving
Cost Reduction
AI Tools Used
No items found.
Sources
https://hirevire.com/blog/how-ai-is-changing-recruitmenthttps://www.linkedin.com/pulse/day-28-casestudyday-how-successful/https://www.cubeo.ai/10-use-cases-of-ai-in-hr-with-real-world-case-studies/https://www.vktr.com/ai-disruption/5-ai-case-studies-in-hr/

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