Quick Overview
Superside designed and printed 21 unique, Pixar-inspired posters for a client event using ChatGPT for prompt generation and DALL-E for character creation. This process cut design hours by 98.79% compared to traditional 3D modeling, saving $227,921 and enabling rapid, personalized creative output.
Superside
Company Size
~740 employees
Revenue Range
Not publicly disclosed
Primary Challenge
Delivering personalized, high-quality creative assets rapidly and cost-effectively
Key Metrics
\- 98.79% reduction in design hours\- $227,921 cost savings\- Rapid, personalized creative output
The Problem
Traditional 3D modeling was time-consuming and expensive
The Solution
Used generative AI tools ChatGPT and DALL-E to create character concepts and generate posters quickly
Results
\- Massive time and cost savings\- High-quality, personalized designs\- Effective event marketing collateral
Details
Industry
Professional Services & Consulting
Departments
Creative & Design
Marketing & Content
Use Cases
Graphic Design
Tags
GenAI
NLP
Time-Saving
Cost Reduction
AI Tools Used
DALL·E
Sources
https://www.superside.com/blog/ai-design-examples
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