How FreeWill Scaled Partner Success and Improved Retention with ChurnZero AI

By: GoBeyond Team
July 3, 2025
3 min read
AI case study for FreeWill – improved retention and partner success with AI

Quick Overview

FreeWill implemented ChurnZero to manage rapid growth (5x ARR growth) and scale partner success operations, focusing on consistency and centralization during expansion.

FreeWill
FreeWill
Company Size
~100 employees (estimated)
Revenue Range
Not publicly disclosed
Primary Challenge
Scaling customer success and partner management during rapid growth
Key Metrics
\- 27% increase in logo retention\- 21% increase in gross dollar retention\- Improved NPS and CSAT during high-growth periods

The Problem

Rapid growth challenged existing customer success processes, risking retention and satisfaction.

The Solution

Deployed ChurnZero AI platform to centralize customer success operations, automate engagement, and provide data-driven insights.

Results

\- Improved retention rates\- Increased customer satisfaction scores\- Scaled success operations efficiently during growth

Details

Industry
Technology & SaaS
Departments
Account Management & Client Success
Use Cases
Account Reviews
Client Health Monitoring
Tags
Predictive Modeling
Cost Reduction
AI Tools Used
ChurnZero
Sources
https://churnzero.com/case-studies/freewill/

More Case Studies

See All
How Darktrace Uses Machine Learning for Real-Time Autonomous Cyber Threat Detection and Response
Technology & SaaS
How HireVire Transformed Recruitment with AI-Powered Video Screening and Automation
Recruitment
How a Multinational E-commerce Platform Doubled Developer Productivity with GitHub Copilot
Retail & E-commerce
How Slaughter and May Uses Luminance AI to Accelerate Due Diligence and M&A Transactions
How a Supermarket Chain Uses Bigle Legal AI to Rapidly Review Supplier Agreements and Reduce Contract Risks
Retail & E-commerce
How SEB Wealth Management Uses Google Cloud AI to Enhance Client Interactions and Efficiency
Finance & Banking

🤖 Chat with AI

Type...