How FreeWill Scaled Partner Success and Improved Retention with ChurnZero AI

By: GoBeyond Team
July 3, 2025
3 min read
AI case study for FreeWill – improved retention and partner success with AI

Quick Overview

FreeWill implemented ChurnZero to manage rapid growth (5x ARR growth) and scale partner success operations, focusing on consistency and centralization during expansion.

FreeWill
FreeWill
Company Size
~100 employees (estimated)
Revenue Range
Not publicly disclosed
Primary Challenge
Scaling customer success and partner management during rapid growth
Key Metrics
\- 27% increase in logo retention\- 21% increase in gross dollar retention\- Improved NPS and CSAT during high-growth periods

The Problem

Rapid growth challenged existing customer success processes, risking retention and satisfaction.

The Solution

Deployed ChurnZero AI platform to centralize customer success operations, automate engagement, and provide data-driven insights.

Results

\- Improved retention rates\- Increased customer satisfaction scores\- Scaled success operations efficiently during growth

Details

Industry
Technology & SaaS
Departments
Account Management & Client Success
Use Cases
Account Reviews
Client Health Monitoring
Tags
Predictive Modeling
Cost Reduction
AI Tools Used
ChurnZero
Sources
https://churnzero.com/case-studies/freewill/

More Case Studies

See All
How easyA Built AI-Powered Dashboards to Unify Finance and Fitness Data for Real-Time Insights
Finance & Banking
How Godrej Capital Automated Purchase Order and Invoice Approvals Using Cflow Workflow Automation
Finance & Banking
How Switchboard Centralized and Automated Employee Onboarding to Save 10 Hours Per New Hire
Technology & SaaS
How Epiroc Reduced Product Returns by 30% and Accelerated Manufacturing Innovation with AI
Manufacturing
How Volkswagen Increased Dealership Sales by 20% and Reduced Campaign Costs with AI Forecasting
Manufacturing
How SoulCycle Simplified Payment Processes with AI-Powered Invoice Consolidation
Healthcare & Medical

🤖 Chat with AI

Type...