How FreeWill Scaled Partner Success and Improved Retention with ChurnZero AI

By: GoBeyond Team
July 3, 2025
3 min read
AI case study for FreeWill – improved retention and partner success with AI

Quick Overview

FreeWill implemented ChurnZero to manage rapid growth (5x ARR growth) and scale partner success operations, focusing on consistency and centralization during expansion.

FreeWill
FreeWill
Company Size
~100 employees (estimated)
Revenue Range
Not publicly disclosed
Primary Challenge
Scaling customer success and partner management during rapid growth
Key Metrics
\- 27% increase in logo retention\- 21% increase in gross dollar retention\- Improved NPS and CSAT during high-growth periods

The Problem

Rapid growth challenged existing customer success processes, risking retention and satisfaction.

The Solution

Deployed ChurnZero AI platform to centralize customer success operations, automate engagement, and provide data-driven insights.

Results

\- Improved retention rates\- Increased customer satisfaction scores\- Scaled success operations efficiently during growth

Details

Industry
Technology & SaaS
Departments
Account Management & Client Success
Use Cases
Account Reviews
Client Health Monitoring
Tags
Predictive Modeling
Cost Reduction
AI Tools Used
ChurnZero
Sources
https://churnzero.com/case-studies/freewill/

More Case Studies

See All
How a Global Consumer Goods Manufacturer Uses AI-Driven Dashboards to Accelerate Product Launches and Optimize Supply Chain
Manufacturing
How CME Group Boosted Developer Productivity Using Gemini Code Assist
Finance & Banking
How Ford Uses Machine Learning to Optimize Campaign Targeting and Double Conversions
Manufacturing
How MetroBank Group Increased Customer Satisfaction by 30% with AI-Powered Analytics
Finance & Banking
How E-Commerce Retailers Use AI to Increase Average Order Value and Conversion Rates with Personalized Recommendations
Retail & E-commerce
How Fugue Jumped from 10th to 1st on SERPs Using Frase.io SEO Tools
Technology & SaaS

🤖 Chat with AI

Type...