How Macquarie Uses Predictive AI to Clean and Unify Data for Better Insights and Outcomes

By: GoBeyond Team
July 27, 2025
3 min read
Macquarie AI data cleansing and analytics dashboard

Quick Overview

Macquarie employs predictive AI tools on Google Cloud’s Vertex AI platform to clean, unify, and enrich 100% of its data assets. This reduces noise and data roadblocks, enabling teams to generate better insights with generative AI tools, improving decision-making and customer outcomes.

Macquarie
Macquarie
Company Size
~15,000 employees
Revenue Range
Not publicly disclosed
Primary Challenge
Improving data quality and insight generation across business units
Key Metrics

- Cleaner, unified data sets
- Reduced noise and errors
- Improved employee and customer outcomes

The Problem

Fragmented and noisy data impeded accurate analysis and decision-making

The Solution

Predictive AI models automate data cleansing, unification, and enrichment integrated with generative AI for advanced analytics

Results

- Enhanced data reliability
- Faster, more accurate insights
- Better operational and client results

Details

Industry
Finance & Banking
Departments
Data & Analytics
Use Cases
Data Analysis
Tags
Predictive Modeling
Machine Learning
Analytics Dashboard
AI Tools Used
Vertex AI
Sources
https://cloud.google.com/transform/101-real-world-generative-ai-use-cases-from-industry-leaders

More Case Studies

See All
How DHL Uses AI to Optimize Logistics, Warehouse Management, and Delivery Accuracy
Retail & E-commerce
How Chas Roberts Increased Customer Engagement by 30% Using ZyraTalk’s AI Web Chat
Skilled Trades
How Adobe Marketo Engage Automates Lead Nurturing and Personalizes Marketing with AI
Technology & SaaS
How Omneky Revolutionizes Advertising with AI-Powered Creative Generation and Optimization
Marketing & Advertising
How Cintas Uses Vertex AI Search to Improve Internal Knowledge Access and Client Response
Technology & SaaS
How Leading Telecom Providers Use AI to Boost Upselling and Cross-Selling Revenue and Customer Satisfaction
Professional Services & Consulting

🤖 Chat with AI

Type...