How L'Oréal Uses AI Chatbot (Mya Platform) to Streamline Recruitment and Enhance Candidate Experience

By: GoBeyond Team
July 27, 2025
3 min read
L'Oréal AI chatbot recruitment interface

Quick Overview

L'Oréal implemented the Mya AI chatbot to engage candidates with targeted questions based on analysis of successful employee profiles. The chatbot evaluates candidate responses on content and language, automating screening while maintaining a positive candidate experience.

L'Oréal
L'Oréal
Company Size
~85,000 employees
Revenue Range
$40B+ annual revenue
Primary Challenge
Streamlining recruitment processes and improving candidate experience at scale
Key Metrics

- 92% candidate satisfaction rate
- Streamlined screening for large candidate pools
- Improved candidate engagement

The Problem

Manual screening was time-consuming and inconsistent, risking candidate drop-off and inefficiency.

The Solution

Deployed Mya AI chatbot to automate candidate engagement, screening, and communication using NLP and AI-driven assessment.

Results

- Enhanced recruitment efficiency
- High candidate satisfaction including rejected candidates
- Reduced time-to-hire

Details

Industry
Retail & E-commerce
Departments
Human Resources & People Ops
Operations & Workflow Automation
Use Cases
Recruiting & Hiring
Workflow Automation
Tags
NLP
Time-Saving
HR & People Ops
Improved Accuracy
Client Satisfaction
AI Tools Used
No items found.
Sources
https://hirevire.com/blog/how-ai-is-changing-recruitmenthttps://digitizingpolaris.com/unlocking-talent-lore%CC%81al-and-unilever-s-use-of-ai-in-recruitment-6b6cfea062f3

More Case Studies

See All
How Scotiabank Leverages Google Cloud AI to Deliver Predictive Banking and Award-Winning Chatbot Experiences
Finance & Banking
How Netflix Uses AI to Personalize Content Recommendations and Optimize Originals
Media & Entertainment
How ControlHippo Uses AI Chatbots for Omnichannel Customer Engagement and Operational Efficiency
Technology & SaaS
How Litslink Healthcare Training Uses AI-Driven Personalized Learning and Virtual Simulations to Improve Clinical Skills
Healthcare & Medical
How SoulCycle Simplified Payment Processes with AI-Powered Invoice Consolidation
Healthcare & Medical
How GetGenerative.ai Optimizes Task Assignment and Scheduling with AI-Driven Project Management
Technology & SaaS

🤖 Chat with AI

Type...